The digital economy presents vast opportunities for entrepreneurs, and this course is designed to equip participants with the knowledge and skills needed to launch and grow successful online businesses. Topics covered include business model development, e-commerce platforms, online branding, monetization strategies, and digital payment solutions. Participants will also learn about digital marketing techniques such as search engine optimization (SEO), email marketing, and social media advertising. Practical case studies and hands-on projects will help students develop their own digital business ideas and implement effective strategies for scaling and sustainability.
